• Kraftsamling: you get what you ask for

    Sweden
    Trelleborg

    A system that makes sure that all unemployed citizens receive professional service in accessing the labour market.

    Patrik Möllerström
    Head of Unit, City of Trelleborg
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    43 913

    Summary

    The motto at the Department of labour market in the city of Trelleborg (SE) is that “you get what you ask for”. The city decided to see what would happen if it stopped asking regional trade and industry for general activities for unemployed people, and started asking for jobs instead.
    Unemployed citizens need support to enter the labour market. In both 2015 and 2016, thanks to the city's collaboration with over 500 local and regional employers, one person per day leaves welfare support for a new job, or starts studies that will lead to employment.

    The solutions offered by the good practice

    Due to employers not finding skilled labour, the economy is not only sufficiently growing, we also see that with the age composition of the labour force, we have fewer workers paying for a welfare system with increasing costs for the elderly. People having trouble in establishing themselves on the labour market, among them foreign jobseekers with a shorter education, or young people lacking completion of upper secondary school, are sorely needed in the workforce to make sure that the welfare state doesn’t fail.

    By using a coupling-system, where the city cooperates with the local employers, thus benefitting both the unemployed and the employers, we make sure that the gap between both is closed.

    Different methods are used for different couplings; some people need more time to get the skills requested by the job, while others just need an introduction. In our couplings, we make sure both parties’ needs are met.

    Building on the sustainable and integrated approach

    Under the umbrella of the Kraftsamling Trelleborg project, we cooperate with local businesses to make sure that they are provided with the service they need, and find competent staff in order to grow.

    In Kraftsamling, all employers have a prospective partner through which they can channel their CSR-work. Our objective is to make sure that unemployed gain employment, but this can only be obtained through meeting the needs of the individual employer.

    Based on a participatory approach

    The Kraftsamling Trelleborg good practice puts jobseekers and local businesses in contact, in order to make sure that firms are provided with the service they need, and find competent staff in order to grow. In Kraftsamling, all employers have a prospective partner through which they can channel their CSR-work.

    Our objective is to make sure that unemployed people gain employment, but this can only be obtained through meeting the needs of the individual employer.

    What difference has it made?

    During 2015 and 2016, we have put one average person per day back to work (or studies leading to work), primarily due to our cooperation with the local and regional employers, under the auspices of not belonging to the labour force by the national employment agency. This is due to our belief that everyone can learn, and that companies need to be involved in this learning.

    A taste of our model that gives effective results for the citizens of the city of Trelleborg:

    • From control to personal responsibility and trust;
    • From telephone hours to total availability;
    • From a focus on rights to contributions to self-sufficiency;
    • From care plan to establishment plan;
    • From social services to efficient management of subsistence allowance;
    • From waiting to visit today and decision tomorrow.

    Since the last tent years, the trend in Sweden has been an increase in costs for welfare support. This trend has been the opposite in Trelleborg, with declining costs and an increase in employment.

    Why should other European cities use it?

    One of the current and future challenges for European cities is to make sure that all citizens are included in the labour market, and at the same time to avoid that companies’ growth is hindered by the lack of skilled labour. This current challenge will only grow more challenging, considering the fact that Europe has welcomed immigrants fleeing from war in the Middle East.

    We are convinced that all European cities have good strategies for vocational training in schools, but we also believe that flexible ways of learning at a workplace give quicker results. One way of learning does not exclude the other, but one might be more useful in certain situations.

    Main Theme
    Is a transfer practice
    0
    Ref nid
    9552
  • Revitalisation of public spaces

    Croatia
    Zagreb

    How a city has decided to spot existing public spaces and improve them in the scope of housing, recreation, leisure and social cohesion.

    Jelena Ricov
    Head of Office for EU programmes and projects
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    688 163

    Summary

    Through the introduction of innovative methods, the city of Zagreb (HR) has made the revitalisation of public spaces possible. The project "Zagreb For Me" envisages almost simultaneous interventions in at least 17 locations in the city. The project aims at initiating collaboration between the city, its citizens, institutions and programmes to encourage dialogue and exchange of ideas.
    By using innovative methodology, the new added value of the city and citizens has multiple dimensions: social development achieved through participation in decision-making, cohesion, innovation and professional approach.

    The solutions offered by the good practice

    The project is based on an innovative methodology that involves close collaboration between the city and its citizens, but also professional and academic institutions, to develop ways of revitalising existing places, offer them a new life and give them back to the citizens. New added value benefits for the city and citizens are multiple: social development, achieved through participation in decision-making, cohesion, innovation and a professional approach. Selecting the location and defining the intervention range is carried out with active public participation to ensure acceptance and comprehension of the project, aiming at involving the largest possible number of citizens, professional organisations and administrative bodies in this process. Following the selection of locations and their budget range, preparation studies and overall professional programmes of the interventions for all individual locations are made, then carried out following the confirmation of the available budget. The design solutions for the selected locations derive from architectural contests to ensure top quality and a transparent implementation process. The result is a series of interventions in 17 carefully selected public spaces throughout the city, providing design planning and improvement of public space with reasonable budgets.

    Building on the sustainable and integrated approach

    The project is based on an innovative methodology involving close collaboration between the city administration and its citizens, as well as professional and academic institutions, to develop ways of revitalising existing places, offer them a new life and return them to the citizens. Selecting the location and range of intervention is carried out with the active participation of the public, to ensure acceptance and wide-spread comprehension of the project, aiming at involving the largest possible number of citizens, professional bodies, organisations and administrative bodies in the process. The advantages of the practice are multiple: social development, achieved through participation in decision-making, innovation and a professional approach, and social cohesion of citizens through recreating public spaces based on their needs.

    Based on a participatory approach

    The selection of locations and range of interventions are carried out with the active participation of the public, thus ensuring the acceptance and feasibility of this widely comprehensive project, with the aim of involving as many citizens, professional organisations and city administrative bodies as possible in this process. The second phase of the project, the study of the locations, considers each location. Once the location is selected, and the scope of interventions and budget are defined, the general expert programme of the interventions is drafted, and urban planning and architectural competition documents are finalised for each individual location. For most of the selected locations, programmes will be developed which are planned to be tested against public opinion, thus looking to ensure citizens' participation in decision-making and the expression of real needs as a contribution to a quality programme. This bottom-up method, viewed from the perspective of citizens and associations, resulted in a better knowledge of needs in the public spaces of the city of Zagreb. A comprehensive study resulted in a quality analysis of the public space of the city.

    What difference has it made?

    The project has started in 2015 and is ongoing. Scientific research on urban planning has been conducted since, with a comprehensively technical review, identifying problems and giving suggestions for existing public space improvement and the potential for creating a new, kinder space. Also, an interdisciplinary research (direct public consultations, discussions, data collection) on public areas in the city of Zagreb has been conducted, whose restoration and / or improvement would / could significantly raise the quality of life. The innovative method of combining top-down and bottom-up approaches has been tested, and it was found that one method encourages the other, and that the unification enables verification and validation of the results of both studies. Based on the results of the methodology, 17 sites have been selected, and so far, public urban architectural competition for one intervention has been conducted. Although the results are not yet visible in the real space of the city, interdisciplinary and inter-institutional dialogue, and the unusually strong interest and participation of the public, indicate a successful start of the process. A competition on public space as part of "Think Space" was conducted, where numerous interesting proposals submitted, thus confirming the importance of the topic.

    Why should other European cities use it?

    A comprehensive approach to the study, valorisation and organising of public space of the city, as it is used in the project "Zagreb For Me", represents an innovative methodology that may be of interest to other European cities. In contrast to the established practice of planning that relies fundamentally on professional planning attitudes, or those who consider space transformation on the basis of bottom-up initiatives, this method does not give preference to any of the approaches, but prefers an equal decision-making process. In this way, a fair, impartial and multi-founded solution to the problem of development of modern cities can be achieved.

    Main Theme
    Is a transfer practice
    0
    Ref nid
    9551
  • McAuley Place for older people

    Ireland
    Naas

    The game changer in city centre revitalisation

    Sonya Kavanagh
    Director for Services, Economic Development, Kildare County Council
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    20 002

    Summary

    To ensure the quality of life of its older people and their independence, Naas (IE) developed an alternative model to the institutional residential care one. McAuley Place is a non-medical, intergenerational and not-for-profit housing association located in the city centre, its 53 apartments are allocated both socially and privately to 60 people. McAuley Place aims at bringing older people to the heart of the vibrant Naas community. Activities such as the popular Arts and Crafts programme, by attracting inhabitants of all age, ensure the social inclusion and integration of the tenants. Since 2008, McAuley has been providing an environment in which all stakeholders, residents, workers and volunteers (often students), can connect.

    The solutions offered by the good practice

    McAuley Place offers the following:

    • It indicates the primary importance of operating to a Value-System. This is seldom the case in urban plan-making. Stating a value-system up front means you have to carry it through into policy, plan, and operational life;
    • McAuley is driven by the UN Principles for Older People, indicating clarity in its philosophy and ethos, but also indicating how these principles are put into practice;
    • McAuley offers a model of sustainable urban living, with a town centre location and a mixed-use campus, where culture operates as a critical platform, accessible to both resident and visitor alike;
    • It has been achieved through networking a cross-institutional approach and leveraging vertical integration through support from government, local authority, local business, and community groups;
    • In terms of both policy and operational fronts, McAuley Place strives to achieve horizontal integration through synthesising strategy which links social, economic and environmental perspectives;
    • McAuley illustrates inter-generational participation through activities which draw in all age groups into an intentionally mixed programme.

    Building on the sustainable and integrated approach

    • McAuley Place is guided by a holistic thrust. It works to achieve an awareness of the total systems it operates within, is inspired by its vision of the shape of future success, and applies strategy, action and tools to achieve it;
    • While working within a systems approach, which acknowledges the complexity of urban places, a thematic framework helps to structure this complexity, and suggests the need to achieve sustainability under key headings, e.g. social sustainability, cultural sustainability, economic sustainability, environmental sustainability, movement sustainability, and the spatial sustainability of urban form;
    • Key areas of performance include the re-use of under-used and vacant town centre sites, the application of mixed land use, combining the diversity of complementary activities in a mixed programme;
    • McAuley reduces the need for vehicular use, through its town centre location, which prioritises pedestrian access through walking and cycling;
    • McAuley Place achieves environmental objectives through recycling, water conservation, sourcing local food products for its tea rooms, and by providing ecological green spaces.

    Based on a participatory approach

    Openness, transparency, and communication. It strives to create an environment in which all its stakeholders, residents, workers/volunteers, can communicate, connect, and collaborate.

    • McAuley Place encourages and relies on a wide range of support from local government, local business and community group stakeholders;
    • It is the practice in McAuley Place to encourage a wide cross-section of stakeholders to become available for interviews for media/research, etc.;
    • High levels of participation in its Arts and Crafts programme reflect the critical importance of creativity, and help build a culture of social contact.

    What difference has it made?

    • The UN Principles on Older People hang in the foyer, the mixed-use campus sits around you; tea rooms, 53 apartments, Arts Hub, community centre, walled garden and Health through Learning Project [Phase 1];
    • The events programme is real, varied, and very well supported;
    • The tea rooms are a huge success, a bustling meeting point for the town, where young and old mingle, where wonderful food is served, and where up to 35 volunteers support the full-time staff;
    • McAuley is a huge positive statement in a town centre which has suffered economically, and where there are many vacant buildings;
    • It illustrates how top-down governance, and bottom-up community energy can combine to tackle what appear to be intractable social issues, e.g. the isolation and poor quality of life suffered by older people;
    • The model of McAuley Place has drawn much interest from media and TV, and has been endorsed by the President of Ireland;
    • Evidence of huge ongoing community support. Evidence of lived lives.

    Why should other European cities use it?

    • The relationship of society to its older generation is a universal issue. McAuley Place shows how this issue can be approached, and how existing poor practice can be challenged;
    • It demonstrates an inter-disciplinary and inter-sectoral approach embedded in a campus where the mix of residential, Arts Hub, community centre, restored garden and tea rooms creates the kind of rich ecology which produces daily minor miracles, and sustains mental health and human existence;
    • McAuley is socially innovative, it has created a new kind of infrastructure, and it has done this by working in a cross-institutional manner, building bridges between top-down governance and a bottom-up “can-do” mindset;
    • It has used a hard infrastructure from a past legacy and fused it with the soft infrastructure inspired by a value system expressed in the UN Principles for Older People;
    • McAuley Place is an innovative contemporary institution which attracts and retains an impressive contribution from volunteers;
    • Every city and every neighbourhood would benefit from a McAuley Place.
    Is a transfer practice
    0
    Ref nid
    9544
  • All united for more biodiversity

    France
    Eurometropolis Strasbourg

    A charter to manage green spaces in a eco-friendly way

    Mina Charnaux
    Project manager Zero pesticide & Nature in the city
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    484 157

    Summary

    Strasbourg (FR) is steadily working on improving its environmental impact, and on promoting biodiversity. In 2008, it stopped using pesticides and integrated plants into the urban landscape. The charter “All united for more biodiversity”, launched in 2012, constituted another step in this direction: it gathers 75 signatories which are both professional and non-professional organisations. They commit to biodiversity by taking actions such as reducing light pollution or setting up green walls. Through the charter, all stakeholders are given the opportunity to work together, thus strengthening an eco-friendly network and multiplying its impact on the territory.

    The solutions offered by the good practice

    Supporting nature and biodiversity is an absolute necessity. The charter “All united for biodiversity” can help answer some issues faced by cities nowadays. By engaging all willing stakeholders in the territory, the charter is strengthening the existing ecological network. This is a significant improvement: the actions of the Eurometropolis of Strasbourg are limited to some areas, but with the help and good will of many stakeholders, the impact can be multiplied. Moreover, the stakeholders are accompanied when they sign the charter. They have to choose between six actions of various types that are listed by categories. For example, “Preserving the environment” equals abandoning the use of pesticides, “Save energy and resources” means reducing watering or light pollution, “Planting for biodiversity” is implementing local species and meadows for bees, and “Protect and develop the ecosystem” includes installation of biodiversity shelters and green walls and/or roofs. All of these actions can truly improve biodiversity around the firm that chooses to sign, and thus improve the possibility of a strong ecological network.

    Building on the sustainable and integrated approach

    The project “All united for more biodiversity” is based on sustainable development and participatory approach. The commitment of a wide panel of stakeholders all along the territory is making the city greener and more ecological. By reconnecting the spaces of nature, this ecological network will be useful to make the city more resilient and better integrated into its environment. By sharing nature-friendly managements, it is also improving the global natural health of the territory. Another important asset of this project is the commitment of all: businesses, organisations, sponsors, social housing, administrators and developers, as well as the communes within the Eurometropolis of Strasbourg can be involved and act for more biodiversity.

    Based on a participatory approach

    The charter “All united for more biodiversity” is a participatory approach. Firstly, all stakeholders on the territory were given the chance to work together for the first time, thus developing a global and coherent approach and connecting ecological spaces responding to each other. This process has a real strength, as it shares experiences. The stakeholders can exchange their successes and problems, therefore creating another type of network. Moreover, the Eurometropolis is supporting the change of management in a real cooperation between the local administration and private or public bodies. Secondly, the actions proposed in the charter often create a new dynamic. Employees of the signatory structure might be invited to participate, and many examples show that they are genuinely interested in the procedure. 88% of the concerned structures decided to involve their staff. Managing green spaces in a sustainable way is not only an environmental matter, it also creates new opportunities to develop social links inside the firm.

    What difference has it made?

    Upon its creation in 2012, the Charter was signed by 23 stakeholders, which is already something. Today, five years later, we have the pleasure to count 75 signatories, a real community reunited for biodiversity, and for all of them, the signature had positive consequences. One of the main measures has been the abandonment of pesticides in the management of green spaces. While 89% used them when signing, this commitment truly made a difference. 84% of the signatories have pledged to plant local species, whether meadows, natural hedges or fruit trees. Many detailed examples can be found in the guide printed recently, but here is an example: Mondelez International (Suchard factory) signed the charter in 2012. Its first decision was to involve the staff: the choice of the first six actions was made in cooperation with a group of motivated employees. Among the first decisions were the ban of pesticides, a fauna/flora diagnosis, and the implementation of 19 beehives. Many other projects followed: a shared garden, the installation of 16 nest boxes (both specialised and unspecialised), etc. There are more future projects: shared composting, the implementation of a school orchard and fruit trees, the creation of a pond...

    Why should other European cities use it?

    This project is unique because it not only involves the citizens and the public stakeholder, but also the professional area. They have a real allowance on the territory, but paradoxically, they are less often involved in biodiversity projects. This good practice can be very interesting for other European cities because the loss of biodiversity and the sustainable city is not an issue faced only by France, but by all other big cities in the world. An ecological network at a different scale could also be imagined: European cities working together to improve the place of biodiversity. Since the Paris COP 21 climate change conference held in December 2015, 175 countries committed to reduce climate change: no doubt, increasing biodiversity and ecological management is part of the process.

    Main Theme
    Is a transfer practice
    0
    Ref nid
    9542
  • Building an age-friendly city

    Spain
    Badalona

    The story of how to implement an age-friendly urban strategy to promote citizens' health, inclusion and wellbeing at all stages of life.

    Jordi Piera
    Chief Information and R&D Officer at Badalona Serveis Assistencials
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    215 634

    Summary

    Demographic change is one of the key societal challenges that cities are facing. The number of elderly citizens is increasing continuously, but cities are struggling to adapt to their needs. The city of Badalona (ES) acknowledged this mandate for change and demonstrated that it is possible to redesign the local health and social services to improve the quality of life of elderly people.
    Through several initiatives and projects launched since 2012, Badalona aims at putting the citizen at the centre of the continuum of care, including vertical integration (between different levels of care) and horizontal integration (between different local services, e.g. social services, employment and housing). The results are an improved quality of care, and more stable interconnections between different public services.

    The solutions offered by the good practice

    The good practice in Badalona is formed by a set of interrelated solutions that conform a holistic approach towards active and healthy ageing, while including all the relevant stakeholders within an innovation ecosystem.

    The practice is completely aligned with the policy level, service provision, industry level, academia, R&D activities and the civil society throughout a participatory process that enables a common design, and redesign of the overall strategy.

    The practice is represented mainly by four different solutions:

    • Badalona Towards a Healthy City: a city project that fosters and promotes healthy habits within citizenship, and helps to prevent disease with a clear participatory vision and networking view;
    • R&D Chair between Badalona Serveis Assistencials (BSA) and the Open University of Catalonia UOC): with the objective to foster the research and innovation actions based on the use of ICT in the fields of health and social care;
    • Badalona Reference Site on Active and Healthy Ageing: where 24 actors, covering the Quadruple Helix of Innovation within the city of Badalona, have obtained the recognition of the European Commission, and operate in a coordinated manner towards the common goal of building an age-friendly city;
    • Badalona Health Observatory: merging environmental, demographic, social and clinical data towards identifying patterns and determinants of healthy living within the urban context.

    Building on the sustainable and integrated approach

    Active and healthy ageing should be understood as the way of optimising the health opportunities, participation and security of the people as they age. We are moving from a conceptual healthcare model that deals individually with each citizen and that considers him/her a passive actor of the system towards a model that fosters the rights of old people, their autonomy and the establishment of social relations. They are appraised as change actors, recognising the values and competencies that they bring into the community and the main objective is the improvement of their quality of life.

    Tackling ageing from this new vision requires taking into account the following concepts: autonomy and dependency, participation, the vital course of life, cultural aspects, inequalities (in terms of poverty and social exclusion) and environmental factors.

    The project deployed in Badalona is fully built on the top of the sustainable and integrated approach in all of the dimensions as defined in the URBACT values.

    A full ecosystem of partners covering the Quadruple Helix of Innovation work together (vertical integration) towards converting the city into an urban age-friendly innovation ecosystem. This is greatly improved through the regional and international cooperation. The interventions deployed through the Reference Site network combine physical, economic, social and the environmental dimensions (horizontal integration).

    Based on a participatory approach

    The target of this practice mainly comprises the Northern Barcelona healthcare region, where the assigned population reaches 545,000 inhabitants. Even though the city of Badalona is the coordinator of the initiative, there are other municipalities that are also benefiting from the holistic strategy: Santa Coloma de Gramenet, Sant Adrià de Besòs, Montgat, Tiana, Alella, Teià and Masnou. This shows a participatory design not only at a local level, but also at metropolitan area level.

    The leading ecosystem of the practice has been collaborating for many years through the so-called Healthcare Boards, managed by Badalona Serveis Assistencials, to engage all the relevant stakeholders at local level in order to contribute to shaping the health and care model deployed.

    In 2016, this consortium presented the city's application to become a Reference Site within the European Innovation Partnership on Active and Healthy Ageing. Its members bring full coverage to the Quadruple Helix of Innovation:

    a) Government health and social care provision,

    b) Industry,

    c) Academia and research and d) civil society. Coming from this application, the city's reference site was validated and rewarded with 2 stars out of 4.

    What difference has it made?

    In Badalona, the whole care model puts the person at the centre of the continuum of care, including vertical and horizontal integration. The internal assessment conducted shows that there has been a reduction in the average length of hospital stay, in the average number of bed days, and in emergency visits.

    Furthermore, the clinical pathways developed have facilitated an improvement in the process outcomes, including compliance and adherence to the guidelines. These processes have improved the functional status and health outcomes of the elderly, and have led to a reduction in the operating cost of clinical services, while increasing the quality of life of older people living in an urban context.

    Another example are the economic opportunities that emerged from the inclusion of the private sector through collaboration agreements, meaning to bring new ideas into the market, first through a piloting phase, and later implemented. Three good examples of such strategies are:

    • ITHACA project (BSA - Novartis - Indra): monitoring hypertensive patients at home, and including an educational programme;
    • Caring.me project (BSA - Arvato/Bertelsmann): tracking patients impaired by depression through an Internet Cognitive Behavioural Therapy Intervention;
    • AsmaProcare project (BSA - IN2): a mobile application that manages patients in acute stage of asthma and avoids as much as possible income visits.

    Why should other European cities use it?

    Interest in how things are done by the Badalona municipality has been widely demonstrated. The partners involved in the ecosystem of Badalona are actively contributing to European co-operation and consequently, to transferability through their participation in relevant EU strategies.

    The experience of BSA in EU-funded projects dates back to 2003, when, following the recommendations from the strategic plan, the organisation started its R&D specialisation strategy towards ICT solutions, to improve the care provided to its target population. Following such an approach, BSA started looking for networking opportunities, both at national and international level.

    Since then, BSA has participated in many EU projects and different funding programmes such as AAL JP, FP7, CIP, DG SANCO Health Programme, and more recently in H2020. The role in different partnerships has mainly included piloting leadership, evaluation modelling and evidence generation, care pathway design and co-design processes.

    Two good examples, which show that emerging learning and experiences are being shared with other regions at international level, are:

    • The case study from the SIMPHS3, conducted by the Joint Research Centre of the EC;
    • The ACT Cookbook.
    Main Theme
    Is a transfer practice
    0
    Ref nid
    9547
  • Municipality attendance vehicle

    Portugal
    Palmela

    A travelling van visiting villages geographically and socially isolated using information and communication technology (ICT)

    Joaquim Carapeto
    Staff of Palmela Mayor
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    62 831

    Summary

    The Municipality Attendance Vehicle of Palmela (PT) is designed for citizens who live far from the central public services of the city, or for inhabitants who are socially and economically isolated. The vehicle is a living lab which provides all local public services, and several national ones in a technological way. Its schedule allows citizens from the most rural areas to easily access all the services provided by the municipality. With 32 bus stops, it is the first travelling citizen store in Portugal. This initiative shows how a city can combine an approach both human and connected. 

    The solutions offered by the good practice

    At first, the services provided by VAM were those treated at a municipal service desk and related to urbanism, water and sewage, advertising and occupation of public space, licenses for business activities (schedules and endorsement of licenses), acquisition of lunch passwords in schools, requisition of school transports, information and consumer support, miscellaneous licensing, presentation of opinions, suggestions or complaints, and information on cultural, sporting, touristic and leisure offers. Through an agreement with the Central Administration Agency (Agency for the Modernization of PublicServices in Portugal), VAM then became the first mobile one-stop-gov, providing services on social security, pensions, justice, registry and notary services, health, and much more. In addition, it’s also possible to pick up and return books requested via the internet from the municipal libraries of Palmela. In this way, VAM contributes to the reduction of bureaucracy and the reorganization of public services, thus increasing the quality of citizens’ life, good governance and simplification of public service processes, ensuring equal access to public services for rural citizens and citizens socially and geographically isolated, and a greater involvement of citizens in setting priorities in governance.

    Building on the sustainable and integrated approach

    VAM is part of the municipality of Palmela's integrated policy for urban development. It reflects the growing concern about the integration of urban and rural areas, viewed as complementary in a society with different lifestyles, thus requiring various modes of service supply. Considering the peri-urban territory and the citizens' needs, VAM is the best solution to satisfy these needs, engaging all stakeholders through an agreement between the local and central administration. This process contributes to local synergies, and promotes territorial sustainability and cohesion by taking into account the principals of subsidiarity and solidarity. To this end, VAM interconnects with the functional areas of municipal services, such as urban planning and strategic planning, that acts as the brain of the strategy. The opinion of citizens, companies and other stakeholders, as well as the holistic vision and the integrated work between several municipal services, are one of the crucial aspects to ensure the sustainable and integrated approach to tackle urban challenges and needs. It's a "less money, more innovation" policy that ultimately aims to increase resilience, the cohesion of territories, social inclusion and public shareholding without forgetting the compromise between the organisation, citizens and businesses (namely, maintain the quality of public services provided in different shapes).

    Based on a participatory approach

    Palmela started the co-design by organising some executive meetings including the population. This way, people could see who was ruling the place where they lived, they could talk about their needs and suggest solutions. Again, the beginning of VAM’s work was a way of squeezing the distance between citizens and executives. Citizens can solve their problems near the place they live and pass their concerns on to the person they talk to. On the other hand, municipality employees are much more motivated to listen and to try and help the population with issues. Inhabitants took part in the conception of VAM project through meetings with neighbourhood associations, “Parish Weeks” (decentralisation of the local government to the five parishes for a week) and public debates, as also thought communication with the different city hall employers. At the same time, a co-working process as an extern stakeholders work occurs inside the City Hall, that leads not only to a co-design process but also a co-production one. The implementation of the project includes various partners such as AutoEuropa (vehicle production), AutoVision and CEIIA (R&D Centers), in order to satisfy the citizens' needs, and provides the city hall with solutions in smart symbioses and synergies.

    What difference has it made?

    VAM is part of the Integrated Urban Development, Governance and Social Inclusion Strategies of Palmela municipality. The VAM project contributes to the improvement of quality services available to citizens, tailoring the services to their needs and thus avoiding long travels through the country, to reducing bureaucracy and streamlining processes, to increasing the efficiency and effectiveness of services in a global quality perspective in accordance with the new model of decentralised attendance of public services (integrated and multichannel), to the organisational development and economic and financial sustainability of the municipality; to the promotion of innovation for the benefit of local communities, and to the increasing qualification of human resources. Therefore, VAM is an important project for territory development, increasing the ability to attract and support inhabitants and economic activities as well as promoting social and economic cohesion and governance-by-partnership processes. By using the Internet in order to find the best solution for citizens' needs, the VAM project is a crucial stage in the implementation of the Palmela Human Smart City Hall strategy.

    Why should other European cities use it?

    The VAM could be replicated in the whole country, or in other European countries, because a territorial presence of public services in rural or isolated areas has been rethought in most countries in the European Union. Considering the need to provide public services to these populations, usually with specific needs, and the economic and financial unfeasibility to maintain the traditional fixed front desk administration, the bet on a format using a mobile unit promotes greater efficiency and effectiveness, allowing even greater personalisation of the service provided. The possibility of using vehicles with different functions of public services (i.e. health and education) could be considered.

    Main Theme
    Is a transfer practice
    0
    Ref nid
    9539
  • Food for cities

    Italy
    Milan

    Urban food policy for an inclusive, integrated and sustainable development of cities

    Chiara Minotti
    EU Affairs Office
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    1 368 590

    Summary

    Population growth in cities brings many challenges to municipalities, such as providing food in a sustainable and equal way, reducing food waste, promoting healthy diets and purchasing food which respects the environment and workers' dignity. To overcome these issues, Milan (IT) launched in 2015 the Milan Urban Food Policy Pact, an international protocol focusing on food policies aiming at engaging cities in a more sustainable urban development. Thanks to the Pact, Milan experienced the regeneration of suburban areas of the city, among which the historical Lorenteggio market, which became a social integration centre, and the Cascina Nosedo farmhouse, that will be turned into a place for innovation, fostering entrepreneurship and peri-urban agriculture.

    The solutions offered by the good practice

    The practice presents an integrated, holistic and sustainable solution to different problems experienced by the city of Milan, by fostering the regeneration of suburbs, the promotion of open innovation, entrepreneurship, innovation policy and labour, by reducing food waste, promoting healthy diets, encouraging the purchase of food produced in an environmentally respectful way, and by respecting human rights and workers’ dignity. It is an integrated practice because food turns out to be the main changing factor of suburban areas and society. The Pact leads to concrete actions including the restructuring of some peripheral areas of the city of historical importance (i.e. Cascina Nosedo and Lorenteggio market), and the implementation of the Milan Urban Food Policy Pact, the commitment to the coordination of international food policy which has been subscribed by 137 cities since its launch. The pact aims at making the city more sustainable, and addressed the urban cycle of food (production, processing, logistics, distribution, consumption, and waste) following these priorities: ensure healthy food and sufficient drinking water as a primary element for the population, promote the sustainability of the food system and consumer awareness of healthy, safe, culturally appropriate, sustainable food produced and distributed with respect for human rights and the environment, the fight against waste, and the support and promotion of scientific agri-food research.

    Building on the sustainable and integrated approach

    The practice of the City of Milan tackles the challenge of sustainable urban living over an integrated approach to solve different problems of the city. In the last years, our city showed to be a transforming metropolitan area increasingly dedicated to environmental protection, nutritional awareness, social justice and sustainability. However, if “thought food” is a key component of Italian culture, a sustainable strategy on local food systems was still lacking. In the course of Universal Expo 2015, Milan therefore started to develop specific policies targeted on the theme of food as strategic asset for urban local policies. In fact, by promoting the MUFPP, the City of Milan adopted a shared and coordinated food policy, engaging other signatory cities towards a more sustainable and fair urban development. It is evident that food is the key driver of every action presented in this best practice: food for the regeneration of suburban areas focusing on its valorisation as a factor of change, for the promotion of innovative entrepreneurship targeting the agri-food sector in particular, and food as means of fostering international cooperation, and sustainable and fair urban policies.

    Based on a participatory approach

    A quadruple helix approach was adopted by the City of Milan to confront the challenges presented by the good practice, processing a multi-level governance model. The stakeholders involved in the actions related to the implementation of the food policy and urban regeneration are mostly local actors with a solid experience in food and management, such as: Cariplo foundation, a private philanthropic grant-providing organisation; Milan Catering, which provides food for the city's school canteens; Metropolitana Milanese, responsible for public water supply; the Milanese Agricultural District, which established a special agricultural cooperative consortium to promote agricultural activities and support SMEs in the food sector; Parco Tecnologico Padano (PTP Science and Technology Park), the leading Italian Science and Technology Park operating in the agro-food sector and its incubator Alimenta; the University of Milan and Milan Polytechnic University, providing both scientific and academic support; Cineca, Avanzi Srl and Impattozero Srl involved as scientific partners; Future Food Institute as developer of food fab-labs blending culinary tools with 3D printers; two charities, Sungal and La Strada Social Cooperative; and the cultural association Dynamosopio, involved in the regeneration of Lorenteggio market, implementing activities of cultural and social interest for the people living in that suburban area.

    What difference has it made?

    Thanks to this good practice, the City of Milan improved its administrative procedures and problem-solving strategies with an integrative method. In fact, the municipality enhanced its approach in facing urban issues by starting to analyse problems, then implementing an integrated approach to solving these issues through the involvement of different levels of local government, actors and stakeholders that could provide support to find appropriate solutions. Through the development of the local food policy, the promotion and signature of the Milan Urban Food Policy Pact, an innovative model of governance was introduced in order to make the City more sustainable, promoting the values of social inclusion, environmental sustainability, fair trade, decentralised cooperation, change of life habits and the fight against poverty. In addition, the practice shows the potentiality of food policies in improving some needy districts of the city, regenerating urban areas (i.e Cascina Nosedo farmhouse as the future new hub of the area), and fostering the entrepreneurial development of innovative agro-food SMEs and start-ups.

    Why should other European cities use it?

    The good practice of Milan could be of great value and importance for other European cities, because it tackles common urban problems and issues experienced by a wide range of municipalities throughout Europe, proposing concrete and sustainable solutions through an integrated urban approach. Moreover, the practice raised awareness on challenges and opportunities of urban food policy, underlining the importance of food waste reduction, the promotion of healthy diets, the purchase of food produced in a sustainable way, and the respect of human rights and worker dignity. The regeneration of suburban areas is a common challenge of many European cities where Milan's good practice could be also applied. Similarly, the valorisation of food as changing factor for the development of local innovative enterprises is an important asset for cities, leading to a smart growth that improves the life of citizens. All actions related to the good practice focus on concrete problems experienced by cities, giving a practical answer to these issues in an integrated and sustainable approach. Some good practices of food policies have already been successfully developed by MUFPP signatory cities, as shown in the enclosed booklet “MUFPP Good Practice”, in particular for general healthy nutrition and a careful management of resources to avoid food waste.

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  • Digital urban strategy

    France
    Roissy Pays de France

    A digital fablab to equip school leavers with digital skills

    Driss Bziouat
    Responsable for EU funds
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    345 763

    Summary

    'La Fabrique de Gonesse" is the first project of the Roissy Pays de France Agglomerations' (FR) digital strategy. Launched in 2015, the programme uses digital technologies, mass communication, digital fabrication, repairing, networking and project management as an empowerment tool for tackling the problem of school dropouts, especially in deprived neighbourhoods. It combines flexible teaching with peer-to-peer methods, based on an innovative pedagogic method. After three cycles, the remobilisation rate is 90%. 70% of trainees return to the education system, and 20% access their first job opportunity within 6 months of completing the programme. 

    The solutions offered by the good practice

    Gonesse is an integral part of Roissy Pays de France Agglomeration, composed of 42 cities. Social and urban issues are directly linked to this project. Since 2016, the rate of people living in deprived neighbourhoods has risen to almost 40%.

    Roissy Pays de France is aware that poverty and exclusion must be tackled. Therefore, Roissy Pays de France set up a pluriannual strategy (2014-2020), an integrated and territorial investment based on digital development, to reinforce the social cohesion of its territory. The regional programme of EU funds constitutes a financial framework for this strategy and its projects. It aims at structuring the digital sector based on economic potential and the research capacities of the University of Cergy-Pontoise.

    The aim is to help the creation of entrepreneurship and digital activities, enhance the digital skills of firms and inhabitants, and reinforce social and cultural development.

    The project makes a junction between several issues: helping young people through innovative technologies. It offers a local, bottom-up, constructive approach to digital challenges, as close as possible to peoples' issues. Local authorities put innovation at the heart of this project and propose to build on it. This concrete and highly innovative project shows how, thanks to new technologies, social innovation could help youth pepping up, but also territorial development on a larger scale.

    Building on the sustainable and integrated approach

    Located in a disadvantaged neighbourhood, La Fabrique Numérique de Gonesse promotes sustainability by creating a bridge between teenagers exposed to school failure and the local government through the use of digital techniques that encourage agility and a cooperative and collaborative peer-to-peer approach.

    La Fabrique Numerique de Gonesse is exemplary of a fully integrated, participative approach that creates a circle of value based on professional mobilisation and empowerment that is highly effective for young people exposed to school failure.

    An agile educational initiative, which helps develop autonomy and digital awareness among the local population and stakeholders through educational interactions led by the trainees in a “learning by teaching” peer-to-peer approach.

    An innovative approach of public action and governance that engages young people with academic and/or professional difficulties in the delivery of missions of general interest, in a spirit of local collaborative development and innovation. An R&D awareness and literacy action relevant in the field of territorial development, and the digital transition in the public sector. Strong horizontal and vertical integration are combined and promoted in this project, as shown above.

    Based on a participatory approach

    The participatory approach is a core aspect of La Fabrique Numerique de Gonesse:

    • At grassroots level: autonomy of trainees is strongly encouraged. Self-organisation of training time as well as frontline responsibility of the young trainees as “project managers”, interacting with NGOs and local government services through productions and/or services. Peer-to-peer learning by teaching initiatives are organised on a regular basis, missioning trainees as educators, i.e. to promote digital awareness among children ages 7 to 13, towards the audience of local public libraries or through technical support provided to the local TV team;
    • At territorial level: empowerment of local NGOs and public actions through digital communication projects led by the trainees (posters, logos, websites, flyers, etc.). Providing participatory tools and solutions for programmes of public and general interest (interactive test-game on justice and rights, participatory cartography, co-designed solutions for disabled people, website design and development for the local resource centre for education, monumental sticker design for the inauguration of the new hospital, etc.);
    • At governance level: development of a trainees/alumni association to promote self-government. Individual tracking of the young trainees before, during and after their studies at La Fabrique Numerique, through various partnerships with specialised local structures and programmes in the educational, professional insertion and orientation field.

    What difference has it made?

    Results and outcomes concerning 3 trainee classes from November 2015 to April 2017: at the end of programme, the remobilisation rate represents 90%.

    Outputs of target groups:

    • 70% return to education, 55% digital sector, 45% other than digital sector;
    • 20% access their first job opportunity 6 months after the end of programme, 65% find a job related to the digital sector, 35% to an unrelated sector, and 10% leaving the programme.

    Results after finishing the programme (trainee class 1 and 2, 6 months after the end of programme, and results of trainee class 3):

    • For the period 2015-2017, the programme trained 33 youths: multimedia broadcaster (8), education assistant for mobile uses (7), communication officer (4), video production officer (2), website developer (1), digital forger (5), teacher TIC (5), social network manager (13), 2D/3D graphic designer (5), web graphic designer (9), mass media graphic designer (10), web integration (10), digital facilitator (17), 3D modelling (3), digital assistant (5), webmaster (5), fab-manager assistant (4);
    • Professional opportunities during the programme: training (29), alternate training: 0;
    • Projects for local governments or firms: 33;
    • Professional situation at the end of the programme: training extended (14), new training (4), return to education in the digital sector (14), general education (10), permanent job contract (3), temporary job contract (4), independent (2).

    Why should other European cities use it?

    This project is transferable to other cities. It supports the politics towards young people living in deprived neighbourhoods, and all actions aiming at the innovative remobilisation of youth.

    It could be transferable to all cities facing the problem of school dropout, social exclusion, discrimination, immigration issues, high unemployment and poverty in a global meaning.

    The projects' innovative action is not based on theoretic knowledge, but on project management, innovative methodology and pedagogy. Many workshops are included on topics such as personal skills, self-confidence, citizen involvement etc.

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    9537
  • Participatory approach in creating City Strategic Development Plan

    Czech Republic
    Ostrava

    Involving citizens in urban planning for sustainable change.

    Ondrej Dostál
    Strategic Planning Specialist
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    291 634

    Summary

    In 2016, the City of Ostrava (CZ) developed a Strategic Development Plan for 2017-2023. The uniqueness of this process lays in communication and involving citizens under a new, unified brand “fajnOVA”, meaning “fine Ostrava” in Czech. Having a plan made for and by the citizens, ensures that the city vision lives in people's minds, not just on paper. It also ensures a sustainable long-term vision that should be less exposed to political change. In addition to the 250 experts from various fields of urban development, 20,000 residents and visitors of Ostrava have been actively involved. This is by far a unique citizens’ involvement in public decision-making that the Czech Republic has ever seen.

    The solutions offered by the good practice

    Our good practice describes an effective method of integrated and participative approach, in the preparation of the City Strategic Plan as an example of sustainable development city planning. For some cities, it can be an inspiration, for others a baseline that can be developed.

    The main benefit is the expectation of a permanently fulfilling vision of the city over a long-term period (until 2023 or 2030), which should be independent from political changes and the four-year election period. Moreover, having a high quality Strategic Plan enables more conceptual urban planning within the city in various fields of development, which makes it easier to choose, realise and communicate the best projects for the city.

    Building on the sustainable and integrated approach

    Broader participation and engagement of key stakeholders and citizens have gained greater importance in the entire process.

    The portfolio of participating stakeholders was very wide. The goal was to get together people from different fields of urban and sustainable development in working groups, a steering committee or in individual interviews on topics such as city development and infrastructure, growth and city government, people and communities, environment and resources, vision and image, architecture and urbanism, implementation, connected city or metropolitan city (e.g. representatives of National Heritage Institute, Confederation of Industry of Czech Republic, Zoo, Hospital, Library, Regional Development Agency, city clubs, SMEs, investors, Cultural and Education Centre, Agency for Social Inclusion, Science & Technology Park, Labour Office of Czech Republic, universities, high schools, basic schools, Institute for Community developer, Parish, IT companies, Automotive Cluster, Regional Employment Pact, architects, Czech Environmental Inspectorate, Health Institute, Institute for Global Change Research, NGOs, architects, environmental experts, industrial factories, city council and assembly members, city district mayors, mayor from cities in agglomeration, regional governor, Government Office, Member of European Parliament, etc.). All their thoughts and statements were written down during the sessions, and used in the text of the Strategic document.

    Based on a participatory approach

    The new Strategic Plan is not a “document put in a drawer”, but involves many experts and citizens of Ostrava. Work started with creating a communication and participation plan, and setting the goal of involving 5,000 citizens of Ostrava. At the end of 2016, more than 20,000 people were involved, which is exceptional within the Czech Republic, maybe within Central Europe as a whole.

    The planning process was coordinated by the steering committee of City Council members, as well as other experts and inspirational leaders. The same pattern was used in working groups focused on specific fields (the involvement of political opponents turned out to be very useful).

    The Plan was created with contributions from more than 20 000 people, both citizens and visitors to Ostrava. 6 800 people completed a questionnaire giving their opinions on Ostrava, 8 000 people put 32 000 comments into emotional maps in streets and participated in debates, 1 200 people put 15 300 comments into the online emotional map, 250 experts were involved in working groups or interviews, 500 people sent us their ideas for projects and suggestions for the Strategic plan, and more than 3 250 people are member of the Facebook community.

    During the creation of the Strategic Plan, we published project proposals online. Anyone can send us ideas for projects in Ostrava until 2023, when the most strategic ideas will be implemented.

    What difference has it made?

    Created as a communication tool for the preparation and implementation phases of the strategic plan, the "fajnOVA" brand combines two key elements: “fajn”, a local dialect word meaning “fine” and pronounced like the English word “fine", and OVA, a commonly used abbreviation of the city name. Today, the "fajnOVa" brand has a positive image and is understood as a communication and participation tool informing about new projects and city plans, as well as a participation platform where citizens can get involved in public life and supporting communities. The brand helps changing the negative perception of public administration in the Czech Republic.

    During the process, we managed to involve 20 000 citizens, which is a remarkable achievement for a Czech city. Another exception was the active participation of the mayor, who was not only formally head of the whole process, but personally and proactively led most of the working groups. The 2016 City Council partly reallocated the city budget for the realisation of future strategic projects. Nowadays, we are invited to many experts and public meetings to present our good practice. Our experience from the participative process is reproduced by other Czech cities, and we share it through regular departmental meetings on strategic development.

    Why should other European cities use it?

    It is crucial for cities to have their own development strategies, or city plans, and help local stakeholders and decision makers to implement strategies that will contribute to the city's future economy, sustainability and overall health, hence citizens' wellbeing and happiness.

    City planning can be done differently. The participatory approach chosen by the city of Ostrava proved successful, with broad reach and popularity among citizens, and with high expectations from everyone involved in its development, mainly in sustaining and implementing the Plan.

    The entire preparation process of the plan has been collaboratively carried out by the City Council, staff, external consultants, residents, visitors and local businesses. A number of various communication and participation tools have been used, and participants were invited to comment on the draft before the plan was wrapped up to its final form, and approved by the City Council.

    As every bigger city has strategic development documents and plans, we believe that since Ostrava has been an inspiration for many Czech cities in want of incorporating a participative process in the City Strategic Plan preparation, we might take the chance and foster our good practice beyond our borders.

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  • Arts District

    Spain
    Málaga

    The conversion of a central decaying area into an innovative district

    Pedro Marín Cots
    Director of the Urban Environmental Observatory (OMAU)
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    569 009

    Summary

    The Arts District of Soho in Málaga (ES) has become the city's new art and urban culture reference area. A 2010 citizens' initiative was the starting point to this urban regeneration process. The Arts District is located between the harbour and the old town, which faced depopulation and misuses of public spaces, two growing issues for the inhabitants. 
    The project was led hand-in-hand with neighbours, artists and business holders, on a strong participative basis. Soho has come to shape its new identity, boosting and diversifying the local economy, allowing the development of all arts thanks to cultural events, and by offering more public space for citizen use. 

    The solutions offered by the good practice

    1. A promotional programme. This involves actions for disseminating the Soho Arts District project. Part of these activities relate to branding such as a contest for the logotype, a campaign called “In the core of Málaga, Soho beats”, a gastronomic route, etc., while others relate to social media marketing, intending to spread the Soho Arts District idea to visitors and tourists through a web page and social media (Facebook, Twitter, YouTube, etc.). There has also been a wide range of cultural events such as music performances, theatre, workshops, concerts and exhibitions, aiming at attracting as many spectators as possible - neighbours and inhabitants of other districts as well as visitors, with the involvement of the neighbourhood’s cultural managers.
    2. An urban design adaptation programme. Related to mobility and accessibility, works have been carried out to give priority to pedestrians and disabled people. New street lights with an innovative design and LED-technology have been installed in order to enhance security and save energy, and make the area more friendly and usable. Other ongoing actions are gardening, street furniture, new pavements, etc.
    3. A programme for attracting activities and consolidating existing ones.
    • Online Real Estate Listing, with available offices and commercial spaces;
    • Commercial file, Businesses Bank of Ideas;
    • Grants and subsidies for implementing or renovating businesses.

    Building on the sustainable and integrated approach

    Regarding development, the Soho Project is a paradigmatic case of co-design and close collaboration between different stakeholders of the city. The sustainable and integrated approach is reflected in the Master Plan, which unites the different sides and phases of the project, and provides the basis of the public and private participation methodology. Social and economic actions in an integrated way define the key guideline of the plan. Local stakeholders, neighbours and institutions have worked together on common targets and actions such as:

    • The implementation of innovative business ideas (e.g. the Bank of Ideas), intended to engage newcomer entrepreneurs and keep the existing ones;
    • A multitude of events with the common thread of art and culture, e.g. an urban art display with the involvement of local and international artists (MAUS programme), in order to give shape to and showcase the identity of the Arts District. In the process of design and execution of the enhancement of public spaces, sustainability focused on environment has also been taken into account and carried out with the participation of neighbours and local agents on the Technical Boards. This process resulted in the use of space in an inclusive manner, a huge increase of pedestrian areas, universal design criteria and energy-saving measures like the installation of LED street lighting.

    Based on a participatory approach

    The project itself started as a citizens’ initiative. The implementation of the Soho project arises from the elaboration of a Master Plan, which provides the basis of the public and private participation proceedings. This framework is linked to a strategic planning process, where joint decisions regarding promotional actions, urban design, art interventions and activity consolidation are made.

    The process sums up needs and concerns of all represented groups in the neighbourhood. Within the participation process, two bodies were created for the representation of citizens and institutional stakeholders involved in the work teams: the Soho Art District Assembly, and the Technical Work Boards. Since then, 20 meetings have taken place. The Assembly was open to neighbours keen on joining the process. This has been a dynamic and effectively participative body which included citizen’s participation.

    It has addressed their proposals to the Technical Work Committees City Council and was represented in the Technical Work Committees by staff from different departments, such as the Urban Planning Department, Urban Environment Observatory, Energy Agency, Culture Department, Training and Employment Agency and Welfare Department Beneficiaries.

    Citizens have also taken part in the process. For example, the “In the core of Málaga, Soho beats” branding campaign presented neighbours and business holders in the district, who shared their experience and acknowledged the benefits of settling in the area.

    What difference has it made?

    The district has now successfully brought about its self-identity, by the innovative businesses settled, the fancy bars and restaurants and the casual aura of its pedestrian streets. More than 150 enterprises have settled in the area in the last 7 years, and more than 20 have moved to a new space. More than 20 new culture-related enterprises have been created (50 new jobs), plus 12 existing ones which are profiting from the new environment. Some of the previously existing businesses now connect their main activity to cultural ones. Bars and restaurants are getting a social-cultural touch: more than 12 enhance their usual business with activities such as art exhibitions, theatre, music performances, cooking courses, etc.

    The Alfonso Canales square has been secured for the public. Located at the edge of the neighbourhood facing the harbour, it used to be a dark space full of high bushes that gave a sense of insecurity. The intervention opened up the space and added paths, inviting people to enter the Soho. Nowadays, people walk through the gardens and get across the Soho towards the old town.

    Over 12,000 m2 of streets have now pedestrian use, 766 m2 are provided with ecologic pavements in the garden area, plus 1,008 m2 of newly planted areas (364 specimen plants). The new cityscape, the increased mobility for pedestrians, bicycles and disabled people, the improvement of security and arising of activity, are evidence of this project's success.

    Why should other European cities use it?

    We think that this practice is interesting for other cities. Many have to face similar challenges, such as misuse or depopulation of central areas suffering from out-of-date or lacking activity. There is actually a background of transferability in the development of the Soho project, shown in the Morocco-Spain Cross-Border programme framework.

    A technical datasheet was created for collecting data, in order to identify and compare possible Arts Districts. This datasheet was filled in by our Moroccan partners who were invited to point out possible actuation areas. Based on this information, a report on Arts Districts for Moroccan cities was made, including the study and analysis of the proposed areas in regard of social, economic, inheritance-related and cultural indicators. For example, the report concluded that the Florido district in the city of Alhucemas was the most suitable to become an Arts District.

    As long as the Soho project relies on the principles of Integrated Sustainable Urban Development, it is plainly transferable, but its tools and procedures used in the process can also be useful: the collaboration of all stakeholders involved, the focus on the self-identity, the grants and advice provided, etc. Furthermore, Soho is an award-winning project:

    • 1st Spanish city in the Google Art Virtual Gallery;
    • Creative Spanish Cup;
    • Gold cultural event in Event Plus Prizes 2014;
    • Agripina Prize best cultural event 2014;
    • 2nd prize in the Auralia Awards for the lighting system.
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