Networks and cities' news

The "Bridge to Iisalmi" - city branding campaign to attract professionals, families and students

To combat depopulation and attract new residents, Iisalmi has developed a comprehensive strategy targeting key demographics, including professionals, students, and potential international movers.

City branding and marketing: Tools to attract visitors, investments and new residents

In an era where small and medium-sized cities face the challenges of depopulation, city branding and marketing emerge as crucial strategies to attract people to visit, work, study, and live in these areas. This was the key focus of Mr. Carlos Brito’s lecture during the URBACT APN "Residents of the Future" meeting in Mangualde, Portugal. As an expert in city branding, Mr. Brito emphasized that branding transcends promotional efforts - it is a strategic framework for enhancing visibility, retaining communities, and attracting newcomers.

Transforming Public Spaces with Youth Engagement in Pula

As part of the Re-Gen project, Pula is transforming underused public spaces into vibrant sports centers, promoting creativity, collaboration and a sense of belonging among the city's youth. By reusing these areas, Pula is breathing new life into its urban landscape. Through workshops, events and creative actions, the project has become a cornerstone of urban revitalization and active community participation.

Digitisation and industrial innovation: How to get ready?

Today, cities are uniquely positioned to foster the conditions for industrial innovation, and digitisation is crucial to driving these changes.

The EU Nature Restoration Law: A Bold Step Forward, but Are We Ready?

In a world where climate urgency and biodiversity loss are no longer distant concerns but pressing realities, the European Union has taken a pivotal leap with its Nature Restoration Law. Designed to reverse decades of environmental degradation, this landmark legislation could set a global standard for restoring ecosystems and combating climate change. But with bold ambition comes significant challenges.

PUMA activity in the last quarter in 2024